ADN sells storage solutions from Infinidat

ADN sells storage solutions from Infinidat

With Infinidat’s solutions, ADN rounds off its storage portfolio to the top. […]

Hermann Ramacher, Managing Director of ADN. (c) ADN

Companies of all sizes, but also authorities and other public institutions are struggling with a rising flood of data. More and more information is not only to be stored, but also to be protected against attacks by ransomware and similar cyberattacks. The need for intelligent, price-attractive storage solutions that can be easily integrated into business continuity and disaster recovery scenarios is therefore increasing enormously. Infinidat’s storage solutions, which resellers and MSPs can now also purchase via ADN, address exactly this need. They offer multi-petabyte capacity, exceptional performance and the highest availability at the lowest possible total cost of ownership. “ADN is known for identifying excellent and innovative storage manufacturers and establishing them on the German market,” says Hermann Ramacher, Managing Director of the value-added IT distributor ADN. Nevzat Bucioglu, Country Manager DACH at Infinidat, sees the potential for a long-term partnership: “We trust each other, and trust is one of the most important prerequisites for successful cooperation. After all, business is done between people.“

Good performance thanks to AI

The Infinidat solutions are characterized above all by their intelligent software, in particular their “neural cache”, according to a press release from ADN. This uses machine learning algorithms to ensure the “best possible performance” regardless of the storage medium, according to ADN. This applies to the company’s all-flash solutions as well as its hybrid storage arrays, which combine different storage media and offer all-flash performance at a significantly lower cost. “IT is not a competitive sport,” says Nevzat Bucioglu, “it is not about performance for the sake of performance, but about offering memory with top performance while maintaining simplicity and the best price-performance ratio. This is what Infinidat stands for.“

The good price-performance ratio, according to ADN, is particularly beneficial for medium-sized customers or municipalities that have tight IT budgets but still have the highest demands on capacity, availability and performance. “With Infinidat’s hybrid storage solutions and attractive pricing models, we are closing a gap in our portfolio in the area of enterprise storage,” emphasizes ADN CEO Ramacher.

Cross-selling potential

Infinidat products can be combined very well with other solutions from the ADN portfolio such as Commvault, Mellanox or Nvidia. “Partners have the opportunity to receive complete solutions from a single source,” explains ADN CEO Ramacher, “with personal contacts, we support you from project support to implementation.” ADN and Infinidat are planning joint sales trainings with other manufacturers, in which the participants not only get to know the added value of an integrated solution, but also learn basic sales and presentation techniques. “It’s about more than just technology,” says Bucioglu, “we want to develop an innovative and holistic concept with which resellers can be successful in a volatile market.“

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