Armis, the leading provider of a unified platform for asset visibility and security, announces that CRN, a brand of The Channel Company, has added Tim Mackie, VP Worldwide Channel at Armis, to its list of “Channel Chiefs 2022”. CRN’s annual Channel Chiefs project identifies top executives from IT channel providers who continuously demonstrate expertise, influence and innovation in channel leadership.
The CRN editorial board has now re-named Mackie as a winner in this category due to his commitment to the channel, his reputation in the industry and his achievements as an advocate of the channel. The award underlines his position as an influential leader who continues to shape the IT channel with sophisticated strategies, programs and partnerships.
With his appointment as VP Worldwide Channels in 2021, Armis handed Tim Mackie a key role as part of the company’s commitment to its partner community and to the increasing demand from companies for collaboration. Since then, Mackie has led the development and launch of the Armis Partner Experience (APEX) program, which enables partners to take advantage of market opportunities for securing managed and unmanaged IoT, IoMT and OT/ICS devices.
Tim Mackie, VP Worldwide Channel at Armis
“The creation of the APEX program marks Armis’ transition from a hybrid channel model to a channel-first model. The program is flexible and evolves with the growth of Armis and our customers. We invest our resources, tools, training and values to ensure that we build long-term relationships with our partners. We even changed the business strategy to ensure that the channel is included in all possibilities“” says Tim Mackie, VP Worldwide Channel at Armis. “We are well on our way to achieving our goal of a 90 percent participation of the sales channel in all business opportunities of Armis. Our key to success is cooperation with our partners and mutual training in order to create new opportunities together and advance our plans.“
“We award the CRN Channel Chiefs 2022 award exclusively to leading channel executives who consistently develop, promote and implement effective partner programs and strategies,” says Blaine Raddon, CEO of The Channel Company. “We are very pleased to recognize the tireless work and unwavering commitment of these award winners, who promote outstanding business innovation and build strong partner programs to increase the channel’s engagement and success.“
Armis is the leading unified asset Visibility & security platform designed to address the new threat landscape of connected devices. Numerous companies worldwide rely on the real-time and continuous protection of Armis to see all managed, unmanaged and IoT devices, including medical devices (IoMT), operational technology (OT) and industrial control systems (ICS), in full context. Armis offers passive and unparalleled cybersecurity asset management, risk management and automated policy enforcement. Armis is a privately held company headquartered in Palo Alto, California.
About The Channel Company
The Channel Company enables groundbreaking services in the IT sales channel through our dominant media, appealing events, expert advice and training as well as innovative marketing services and platforms. As a catalyst for the channel, we connect technology suppliers, solution providers and end users and strengthen them. With more than 30 years of unparalleled channel experience behind us, we draw on our extensive knowledge to develop innovative new solutions for the ever-changing challenges of the technology market.